Strategic digital solutions.
Built for impact — without the agency bloat.
I design and build connected digital systems — from high-performing websites to custom apps to AI-powered workflows. I focus on high-leverage engagements where thoughtful execution drives measurable ROI.
What I Do
Web Experiences
E-commerce and content sites designed for conversion, performance, and brand fit.
- Shopify, BigCommerce, WooCommerce, headless/custom
- WordPress, ExpressionEngine, custom CMS
- Performance, accessibility, SEO + analytics/funnel instrumentation
Custom Apps & Systems
Web + mobile apps that solve concrete problems and connect to the stack you already use.
- Product strategy → prototype → launch
- Integrations (Stripe, Supabase, GPT/LLMs, REST/GraphQL, webhooks)
- Design + implementation in one lane
AI & Fractional Consulting
Practical AI woven into products and workflows — from insights and automations to agent-powered systems.
- Roadmaps and pilot projects
- Agentic flows, RAG, analytics co-pilots
- Responsible adoption & measurable ROI
Why Work With Me
Most providers are either strategy-only or execution-only. I bring both — bridging idea and impact across web, apps, and AI.
- Strategy first — define success in ROI terms, not deliverables.
- Hands-on build — design, development, and integrations.
- Connected thinking — make systems work together, not just exist.
Engagement Model
- Selective engagements — limited, high-leverage, ROI-driven.
- Shapes: fixed-scope sprints, pilots, or fractional retainer.
- Typical Stack: Next.js/React, Expo, Supabase, Stripe, Vercel — plus your tools.
Selected Work
Scoped and architected a clinician-facing module builder for reps; integrates with enterprise CRM; tracks interactions and approvals; multi-stakeholder dashboards. Outcome: reduces meeting friction and increases rep effectiveness.
Conversion-focused redesign with analytics instrumentation and performance hardening. Outcome: cleaner funnels, faster pages, improved add-to-cart rate.
Fractional AI consulting to implement practical automations (Slack summaries, analytics copilots, knowledge systems). Outcome: time savings, clearer insight loops.
Founder-led products built end-to-end across strategy, design, and implementation.
Sessions: an AI-powered self-reflection platform
Setbreak: a fan-first music engagement concept
These initiatives sharpened my approach to product fit, UX, and ROI-focused execution.
Testimonials
“An excellent leader and problem solver — a self-starter who always finds a way to deliver more than you were asking for.”
— Joe Gagliardi, FLAG
“He has an uncanny ability to ‘see around corners’ and identify problems before they become major issues — a magical combination of creativity and practicality that helps ensure your project will be a success.”
— Ellen Sluder, The Delve Group
“A natural proclivity for diplomacy and human relations, a skill set that becomes only more valuable with time and professional maturity.”
— Russell Granger, CEO, Rising Tide Group
Let’s build something that moves the needle.
If you’re looking for transformation — not just another website — I’d love to talk.